In spring 2013, we conducted a workshop for a large newspaper. They needed an outside perspective on the state of publishing, social media, digital etc. So we used that opportunity to put all our favorite cases and insights from the media industry into this one deck. It has been fascinating to observe how publishers all over the world have started to implement a lot of the ideas, we’ve mentioned here.
More than one year later, we’re still coming back to this presentation constantly. It has also served as the basis for the start of our podcast (in German). The deck is nowhere near a complete snapshot of the industry, but it covers the most important points for us at that time. This is why we have decided to release it to the public.